Let’s get digital!

‘Digital printing’ seems to be the latest buzz word (okay, technically it’s two words), so what’s it all about? What’s so great about it, and what do you need to know about it? Well, the first thing you need to know is that digital printing is most suited to small print runs from one copy to around 500. The other significant advantage is image resolution of high quality digital printing is very close to that of traditional offset printing – so much so that to an untrained eye, it would be difficult to tell the difference.

Of course with any new technology there are benefits and limitations, we have listed points to consider when deciding how to print your next job.

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Eco friendly papers – taking stock

Paper selection is becoming an increasingly important marketing tool – being environmentally aware of everything right down to the stock your communication is printed on can add meaningful ‘green’ value to your brand, while inappropriate paper choice can harm your brand’s value and credibility, impacting on your company image.
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Not just a pretty picture…

Do you have an abstract concept that’s hard to express with just words? Can’t find a photograph that is exactly right for your communication? Are you trying to show your clients something that doesn’t actually exist yet? Or maybe you want a new look or style for your business that stands out from the crowd?
Perhaps you should consider illustration as a solution for your next job? Our new artist and designer, Gemma, is a fantastic illustrator, who can turn her hand to a variety of styles. Whether it’s a schematic of a product or process, or a stylistic illustration to convey a particular message, Mariart can create a unique and striking solution.

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